Sunday, July 29, 2012

Facebook's mobile strategy is reportedly flawed, says report

Facebook's mobile strategy is reportedly flawed, says report

The behemoth social network recently hosted its first earnings conference call yesterday with CEO Mark Zuckerberg casting the company's direction. Zuckerberg said earlier that developing Facebook's mobile platform is a top priority of the company. The CEO also highlighted its plans to increase revenue from mobile ads. Now, a new report sheds some light into Facebook's mobile strategy. According to a research conducted by EyeTrackShop, an online eye tracking solutions company, Facebook's ads on its mobile apps seems to perform quite poorly, particularly on the iPhone.

Ubergizmo , Facebook's mobile strategy is reportedly flawed, says report, Facebook's mobile strategy is reportedly flawed, says report