Viral campaigns aren't new, if anything they've been quite popular of recent, but like most advertising campaigns, it's hard to pull of perfectly. There needs to be the right element of mystery and tinge of annoyance when it comes to these sorts of things - most of them just end up being annoying or something I don't care about. But recently there've been a couple of viral campaigns that have got me interested. First up it's none other than the TabCo viral marketing campaign that popped up a couple of weeks ago.
Ubergizmo, Motorola Droid Bionic viral campaign underway?