OpenMarket drives mobile donations for Disasters Emergency Committee Philippines Typhoon Appeal

DEC Philippines Typhoon Appeal uses the OpenMarket Mobile Engagement Platform for mobile fundraising using Premium SMSOpenMarket provides unique SMS-powered Gift Aid registration tool to boost value of donations Early indications suggest 60 per cent of donors opted into Gift AidLondon, UK – November 28 2013 – The Disasters Emergency Committee (DEC), the umbrella organisation for 14 UK humanitarian aid agencies, is using the leading mobile engagement solution provider OpenMarket to drive mobile fundraising for its Philippines Typhoon Appeal.  OpenMarket’s Mobile Engagement Platform is powering th

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