Summarizing the results of research carried out by Edmunds, Reuters reports that consumers' are less inclined to purchase cars from Hyundai and Kia due to the company's recent snafu over inflated mileage claims. The Edmunds metric of "purchase intent" declined by 1.9 percent for the Kia Soul (pictured), meaning that the largest drop in consideration coincided with the model that suffered the biggest drop in mileage ratings.
Autoblog , New car shoppers less willing to consider Hyundai, Kia after mileage overstatement, New car shoppers less willing to consider Hyundai, Kia after mileage overstatement
